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Dr. John Casey Gooch
Assistant Professor-Arts & Humanities, Director of Rhetoric and Writing
Office MailstopMail Box: JO 31, Jonsson Academic Center, Room No.: JO4.128 
Email Address  john.gooch@utdallas.edu    Primary Phone Number 972-883-2038    URL Gooch John's Webpage    Media Contact
 Professional Preparation
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 DegreeMajorInstitutionYear
 Ph.D.Technical Communication and RhetoricTexas Tech University2002
 M.A.English and Technical CommunicationTexas Tech University1997
 B.S.History and English, Teacher Certification (grs. 6-12)West Texas A&M University, Canyon, Texas1994
Collapse Section Expand Section Publications
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 1  2 3  
  YearPublication  Type
forthcoming
Argument! with Dorothy Seyler and Erica Messenger, McGraw-Hill Higher Education, 2010 (forthcoming, January 2010)
Book
2009
Review, Composition & Copyright: Perspectives on Teaching, Text-making, and Fair Use, edited by Steve Westbrook, Albany, NY: SUNY Press, 2009 (in press, 2009)
Book reviews
2009
Review, Beyond the Archives: Research as Lived Process, edited by Gesa A. Kirsch and Liz Rohan, Carbondale, IL: Southern Illinois University Press, 2008 (in press, 2009).
Book reviews
2009
Review, Content Management: Bridging the Gap Between Theory and Practice, edited by George Pullman and Baotong Gu, Amityville, NY: Baywood Publishing Company, Inc., 2009 (in press, 2009).
Other
2009
Review, Freedom of Information in a Post 9-11 World, edited by Charles H. Sides, for the Journal of Technical Writing and Communication (in press, 2009).
Book reviews
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Doctoral Advisement and Direction
Heather Wood, 2-June 2010 (committee member)
Body, Mind, and Soul: Female Agency and Performance, 1960 - Present
Sharmistha Basu, 16-November 2009 (committee member)
The Perfecting Nature of Art in King Lear
Thomas Mackenzie, 2-November 2009 (committee member)
Cutting the Darkness: Re-Envisioning Postmodern American Fiction Through a Native American Worldview Lens
Tracey Thornton, 2007-present (committee co-chair)
[dissertation in progress]
Dallie Clark, 2009-present (committee member)
[dissertation in progress]
Jordan Canfield, 2010-present (committee member)
[preparation for comprehensive exams in progress]
Masters Advisement and Direction
Michelle Tsai, 10-November 2010 (M.A.T. committee member)
"Constructivist TESOL: Interactive and Multidisciplinary Method for Adult ESL"
James Maher, 17-April 2009 (committee member)
"Blending the Crossword with the Narrative: An Examination of the Storygame"
"The Ludics of Ulysses"
Jeremy Skinner, 10-May 2008 (committee member)
"Hyper-What?: The Truth Behind Hypertexts"
"Failure in Higher Education"
"The Electronic I: A New Voice in Academic Writing"
Graduate Student Independent Studies
Jordan Canfield, Fall 2009 and Fall 2010
Dallie Clark, Spring - Summer 2010
Wei (Wendy) Shao, Summer 2010
Sharmistha Basu, Summer 2008 and Summer 2009
Other Teaching - Undergraduate Honors Thesis Committees
Andrew Hoelscher, Spring 2010
Collapse Section Expand Section Appointments
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DurationRankDepartment / SchoolCollege / OfficeUniversity / Company
2009-2012Editorial Board, iDeal Reader  Primis Division of McGraw-Hill Higher Education
2008-PresentDirector of Rhetoric and Writing/Assistant Professor of Literary StudiesSchool of Arts & Humanities University of Texas at Dallas
2006-2008Interim Director of Rhetoric and Writing/Senior Lecturer in Rhetoric, Writing, and CommunicationSchool of Arts & Humanities University of Texas at Dallas
2005-2006Senior LecturerSchool of Arts & Humanities University of Texas at Dallas
2004-2005Professor of EnglishCommunication and Humanities Division Collin County Community College
2004-2004Part-Time Instructor  Composition and Literature South Plains College, Dual-Credit Program
2004-2004Lecturer (part-time)Department of English Texas Tech University
2003-2004Professional Writer and Analyst  Revizon, LLC
2002-2003Assistant Professor of English and Technical Writing/Coordinator, Technical Writing Major and MinorSchool of Literature and Language/Dept. of English Louisiana Tech University
2002-2002Writing Lab Instructor  Lubbock Christian University
2001-2002Graduate Part-Time Instructor for Technical CommunicationDepartment of English Texas Tech University
2001-2002Adjunct Instructor for Technical Writing and CompositionDepartment of Humanities Lubbock Christian University
2000-2001Program Coordinator/Research AdministratorThe Institute of Environmental and Human Health (TIEHH) Texas Tech University/Texas Tech Health Sciences Center
1997-2001Division Leader, Communications and OutreachThe Institute of Environmental and Human Health (TIEHH) Texas Tech University/Texas Tech Health Sciences Center
1996-1997Writing ConsultantUniversity Writing Center Texas Tech University
1996-1996Online Writing ConsultantUniversity Writing Center Texas Tech University
1995-1997Part-time Curriculum EditorDivision of Outreach and Extended Studies Texas Tech University
1995-1998Graduate Part-Time InstructorDepartment of English Texas Tech University
1995-1995Full-time Staff for the Division of Outreach and Extended Studies  Texas Tech University
1994-1995Part-Time Teacher/Tutor  Sylvan Learning Centers
1994-1994Substitute Teacher  Lubbock Independent School District
1994-1994Filled orders, waited on customers, and conducted telephone sales of air conditioning/heating, plumbing, electrical supplies  Fields and Company of Amarillo, Texas
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 Additional Information
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Professional Recognitions and Honors
  • 5th Annual UTD Faculty Author Reception Honoree, October 21, 2010
  • 2008 University of Texas System Chancellor’s Council Outstanding Teaching Award Nominee School of Arts and Humanities, UTD
  • Summer 2002 Dissertation Award from the Graduate School, Texas Tech University ($2000)
  • Second Place Award, Communications Category for presentation entitled, “Forcing the Spring: Greenpeace’s Rhetoric and Diffusion of its Ideology through Narrative, Progressive Argument, and Scientific Legitimacy”, West Texas A&M University Graduate Student Research Conference, November 1998

Professional Memberships
  • American Society for the History of Rhetoric, 2010 – present
  • Council of Writing Program Administrators, 2008 – present
  • National Council of Teachers of English, 2007 – present
  • International Society for the History of Rhetoric, 2006 – present
  • Rhetoric Society of America, 2006 – present
  • Association of Teachers of Technical Writing, 2001 – 2005
  • Council for Programs in Technical and Scientific Communication, 2001 – 2003

Achievements in Original Investigation
  • Books Authored or Co-Authored
    • Seyler, Dorothy, Erica Messenger, and John Gooch. Argument! New York: McGraw-Hill Higher Education, 2010.
  • Articles in Refereed Journals
    • “Imagining the law and the constitution of societal order in Los Angeles Police Chief William Parker’s 1965 “Crime and the great society” address.” U.S.-China Law Review 7 (2010): 35-41.
    • “The Dynamics and Challenges of Interdisciplinary Collaboration: A Case Study of “Cortical Depth of Bench” in Group Proposal Writing.” IEEE Transactions on Professional Communication 48 (2005): 177-190.
  • Books and Articles Submitted for Publication
    • “Reading, Writing, and Imagining the Law as Literature: Revisiting the Work of James Boyd White for Finding Future Directions in the Scholarship of Legal Rhetoric.” Rhetor (submitted 15-May 2010)
  • Works in Progress
    • Argument! Second edition. New York: McGraw-Hill Higher Education.
    • Agitators, Agitation, and Control: Case Studies of LAPD Rhetoric during the 1960s. (booklength project)
  • Other Writings
    • Review of Composition & Copyright: Perspectives on Teaching, Text-making, and Fair Use, edited by Steve Westbrook. Journal of Technical Writing and Communication. 40 (2010): 487- 490.
    • Review of Beyond the Archives: Research as Lived Process, edited by Gesa A. Kirsch and Liz Rohan. Journal of Technical Writing and Communication. 40 (2010): 235-237.
    • Review of Content Management: Bridging the Gap Between Theory and Practice, edited by George Pullman and Baotong Gu. Journal of Technical Writing and Communication. 40 (2010): 106-109.
    • Editor of Writing and Reasoning Across Disciplines: A Reader for RHET 1302, University of Texas at Dallas, McGraw-Hill Primis Division/Learning Solutions, 2009.
    • Review of Composition and the Rhetoric of Science: Engaging the Dominant Discourse, by Michael J. Zerbe. Journal of Technical Writing and Communication. 38 (2008): 414-417.
    • Review of Reshaping Technical Communication: New Directions and Challenges for the 21st Century, edited by Barbara Mirel and Rachel Spilka. Journal of Technical Writing and Communication. 33 (2003): 281-284.
    • Review of Flash Effect: Science and the Rhetorical Origins of Cold War America, by David Tietge. Journal of Technical Writing and Communication. 33 (2003): 365-370.
    • Review of Writing Workplace Cultures: An Archaeology of Professional Writing, by Jim Henry. Journal of Technical Writing and Communication for the Journal of Technical Writing and Communication. 32 (2002): 186-190.
    • Review of Humanistic Aspects of Technical Communication, edited by Paul Dombrowski. Winter 1997 for the Popular Culture Association; Online (http://www.h-net.org/reviews/showrev.cgi?path=24552870795353)
  • Invited or Refereed Talks/Presentations
    • “Law and Literature/Law as Literature: Revisiting the Theories of James Boyd White for Working at the Intersection of Rhetoric, Law, and History.” Paper accepted for the biennial meeting of the International Society of the History of Rhetoric, Bologna, Italy, July 18-22, 2011.
    • “Concord, Controversy, and Control: The Neglected Legal Rhetoric of Los Angeles Police Chief William Parker, 1950-1966”, Panel Presentation, “Neglected Areas of Legal Rhetoric: Questioning Rhetoric’s Power to Civilize and Control.” Paper presented at the biennial meeting for the Rhetoric Society of America, Minneapolis, Minnesota, May 28-31, 2010.
    • “The Significance of Spiritual Allusions in Lincoln’s 1857 Dred Scott Speech”, Panel Presentation, “Reading Lincoln Controversially: Rhetorically Analyzing Key Texts of the Sixteenth President.” Paper presented at the biennial meeting for the Rhetoric Society of America Conference, Minneapolis, Minnesota, May 28-31, 2010.
    • “Imagining the Law as Rhetoric: A Close Reading of James Boyd White and Implications for Future Research.” Paper presented at the XVIIth Conference of the International Society for the History of Rhetoric, McGill University, Montreal, Qc, July 22-26, 2009.
    • “Imagining the Law and the Constitution of Societal Order in Los Angeles Police Chief William Parker’s 1965 “Crime and the Great Society” Address.” Paper presented at the 12th Annual Association for the Study of Law, Culture, and Humanities Conference – Suffolk University Law School, April 3-4, 2009.
    • “To Protect and Serve”: The Los Angeles Police Department, Public Discourse, and the Responsibilities of Rhetoric in Law Enforcement after World War Two.” Paper presented at the 13th Biennial Rhetoric Society of America Conference, 2008 – Seattle, Washington, May 23-26, 2008.
    • “To Protect and Serve”: The Los Angeles Police Department after 1945 and the Rhetorical Construction of Power and Authority in Public Discourse.” Paper presented at the Sixteenth Annual English Graduates for Academic Development Conference, Texas A & M University at Commerce - Commerce, Texas, October 26, 2007.
    • “Teaching Technical Documentation Using Artificial Intelligence Systems: A Service Learning Opportunity for International Students in Software Engineering.” Paper presented at the Sixtythird Annual Meeting of the South Central Modern Language Association, Dallas, Texas, October 27, 2006.
  • Contributed (Unrefereed) Abstracts and/or Oral Presentations
    • “40 Years of Teaching Writing.” 40 @ 40 speaker series. UTD campus. 25-January 2010
    • “Imagining the Law and the Constitution of Societal Order in Los Angeles Police Chief Parker’s 1965 Crime and the Great Society Address.” Law and Rhetoric Abstracts Vol. 2, No. 36, 8-May 2009. Social Science Research Network (http://www.ssrn.com) (Top Ten Download List for Rhetoric and Law, Rhetoric and Public Affairs – June 2009)
    • “Successful Writing for First-Year Composition and Beyond: Helping Students Transition Smoothly from High School to College.” Pearce High School, Richardson, Texas. 28-May 2009

Academic and University Service
  • 2010 – 2012, 2006 – 2008 UTD Committee on Distance Learning University of Texas at Dallas (Vice Chairperson, 2007-08)
  • 16-August 2010 Contributor, UTD Writing Center Tutor Orientation/Training
  • Summer 2010 Member, Hiring Committee Professional and Technical Communication
  • Spring 2010 Member, Hiring Committee Emerging Media and Communcation
  • 17-April 2010 Interviewer, Academic Engagement Program (AEP) admissions process
  • 2009 – 10 UTD Committee on Learning Management Systems
  • 17-August 2009 Contributor, UTD Writing Center Tutor Orientation/Training
  • Spring 2009 Focus Group Member/Coordinator Writing Centers/Writing Instruction, UTD
  • Spring 2009 Chair, Textbook Adoption Committee Rhetoric and Writing Program
  • Spring 2009 Committee for the formation of the Global Communication and Leadership program
  • January – December 2009 Participant, UTD Faculty Mentoring Program for Assistant Professors
  • 17-May 2008 Interviewer, Academic Engagement Program (AEP) admissions process
  • 2006 – 2009 UTD Disciplinary Hearing Officer, Judicial Affairs
  • 2006 – present Faculty Advisor, Rhetoric Society of UT Dallas
  • 2007 – 2008 Advisor, Alternative Spring Break (ASB) trip to San Antonio
  • 2006 – 2007 and 2007 – 2008 Member, Academic Senate, UTD

Community Service
  • Richardson Independent School District (RISD) Task Force for Postsecondary Readiness (May, September, and October 2010)

Continuing Education
  • Participant, “Reading Lincoln’s Rhetoric,” workshop led by David Zarefsky, Rhetoric Society of America Third Biennial Summer Institute, June 26-28, 2009

Textbook Reviews
  • January 2009 Textbook Reviewer, Pearson/Longman Publishing Textbook reviewed: Envision: Writing and Researching Arguments, Second Edition
  • December 10, 2008 Participant, Pearson Education Focus Group for Composition Richland College, Dallas County Community College District
  • October 2008 Textbook Reviewer, Bedford/St. Martin’s Textbook manuscript reviewed: Sourceplay
  • October 2008 Textbook Reviewer, Pearson/Longman Publishing Textbook reviewed: The New Century Handbook, Fourth Edition
  • September 4-7, 2008 Focus Group Member, McGraw-Hill Rhetoric Symposium Chateau Élan Winery & Resort, Atlanta, Georgia
  • June 2008 Textbook Reviewer, McGraw-Hill Higher Education Textbook manuscript reviewed: A Writer’s Resource, Second Edition
  • May 2008 Textbook Reviewer, McGraw-Hill Higher Education Textbook manuscript reviewed: The Art of Questioning and Writing
  • Fall 2007 Student Sample Essay Reviewer, McGraw Hill Higher Education
  • Fall 2007 Pre-Revision Reviewer, McGraw Hill Higher Education A Writer’s Resource: A Handbook for Writing and Research, Third Edition (publication date: 2008/2009)
  • Summer 2007 Textbook Reviewer, McGraw Hill Higher Education Textbook manuscript reviewed: Aims of Argument, Sixth Edition

Personal Statement

Dr. John Gooch is Director of the Rhetoric Program. Along with other faculty members, he continues to make positive changes in the Program. They have revised the standardized syllabus to include more challenging activities and assignments, and believe most students have responded favorably to changes. The syllabus, for example, now includes a grading scale and percentage weights for specific assignments. In addition, they have furthered attempts to professionalize the Program, offering more opportunities for TA training and mentoring as well as sponsoring colloquia and workshops through the Rhetoric Society of UT Dallas. The International Society for the History of Rhetoric (ISHR) has accepted Dr. Gooch's presentation abstract for its July conference in Montreal; the meeting will include over 1,000 participants representing at least 30 different countries. In addition, he will be attending the Rhetoric Society of America's (RSA) Third Biennial Summer Institute held in June on the Penn State University campus. In addition to these activities, Dr. Gooch is also currently co-authoring a composition and first-year writing textbook for McGraw-Hill Higher Education titled Argument!, which will most likely publish later this year. 


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