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Hans-joachim Adler
Clinical Assistant Professor-Management
Email Address    Primary Phone Number 972-712-3199    URL Hans-Joachim Adler's Home Page    Media Contact
 Professional Preparation
 Ph.D.Information ProcessingUniversity of Lyon, France1972
 M.S.Engineering and ElectronicsUniversity of Darmstadt, Germany1969
Collapse Section Expand Section Appointments
DurationRankDepartment / SchoolCollege / OfficeUniversity / Company
2003-2013Clinical ProfessorSchool of Management University of Texas at Dallas
2002-2003ProfessorSchool of Management University of Texas at Dallas
2000-2002Vice President European Sales and Business Development  Alliance Systems, Inc., Plano, TX
1998-2013President  Infocom International, Inc., Plano, TX
1996-2000Professor for Computer Sciences  University of Giessen-Friedberg, Germany
1994-1996General Manager for Marketing and Sales  Peiker acustic GmbH, Friedrichsdorf, Germany
1988-1994Director IT Consulting  DGM / Deutsche Bank, Frankfurt, Germany -
1983-1988Regional Sales Manager  Apple Computer, Frankfurt, Germany
1972-1983Consultant  Sperry Univac, Sulzbach, Germany
1970-1972Assistant Professor  University of Lyon, France
       Teaching HelpHelp  
 Additional Information
Career Experience
2003 to Present
University of Texas at Dallas - - Clinical Professor, Director for International Business Development at the School of Management.
2002 to 2003
University of Texas at Dallas - Intl. Executive Development, School of Management Teaching MIS, Telecommunications, Systems Analysis, Technology Marketing. Management.
2000 to 2002
Alliance Systems, Inc., Plano, TX - a global distributor and systems integrator providing communication infrastructure solutions for traditional and next-generation networks.

Vice President European Sales and Business Development
Responsibilities: Create legal entities to conduct business across the European market and reaching sales and profitability targets. Establish the sales and support organization and develop the Reseller and VAR channel. Conducted extensive primary and secondary market research and working with legal and accounting consultants to develop the necessary business structures to conduct business throughout Europe . Conducted product launches seminars and press announcements throughout Europe .

1998 to Present
Infocom International, Inc., Plano, TX - Marketing and sales consulting firm linking small and mid-size innovative technology companies in Europe with US partner businesses.

Responsibilities: Marketing and sales due diligence of innovative high-tech companies. Set up partnerships.

1996 to 2000
University of Giessen-Friedberg, Germany - a University for Applied Sciences.

Professor for Computer Sciences
Responsibilities: Development and instruction of courses and workshops in IT, telecommunications, systems analysis, performance analysis, operating systems, CRM, SCM, and Business Process Optimization.

1994 to 1999
Peiker acustic GmbH, Friedrichsdorf, Germany - a supplier of integrated wireless voice and data solutions for the automotive industry.

General Manager for Marketing and Sales
Responsibilities: Business development. Implementation of market strategies. Develop diversification product strategy. Improve internal IT system.

1988 to 1994
DGM / Deutsche Bank, Frankfurt, Germany - a consulting division of Deutsche Bank for medium-sized companies.

Director IT Consulting
Responsibilities: Installed new consulting operation for IT and telecommunication projects. Grow the business through acquisition of new customers and the development of the required processes, people, and tools to ensure successful realization projects.  
1983 to 1988
Apple Computer, Frankfurt, Germany - PC pioneer.

Regional Sales Manager
Responsibilities: Develop reseller and dealer channels. 

1972 to 1983
Sperry Univac, Sulzbach, Germany - Mainframe pioneer.

Responsibilities: Develop and perform customer training in programming, operating systems and systems performance. Design network architectures for key accounts (Lufthansa, German Railways, Financial Services industry).  

1970 to 1972
University of Lyon, France

Assistant Professor
Responsibilities: Teach Applied Mathematics and programming languages.

Skills & Projects

Managed implementation of European sales organization and distribution channel
Company: Alliance Systems - Global Distributor and Communications Systems Integrator
Accomplishments: Hiring sales representative, build network of 25 Value Added Resellers, close 5 Key Account contracts in 15 EU countries; participate at trade shows; perform training; shipment of 50+ systems

Raised venture capital for marketing of innovative telecommunications consulting concept
Company: SternCom - Telecommunications Consulting Firm
Accomplishments: Define S/W functionality; manage implementation of SNV development plan; write business plan, draw PowerPoint presentations, contact venture capital firms, present concept, assist negotiations

Selected gualified high-tech start-up companies for venture capital funding
Company: KDV — venture capital firm funded by large German insurance companies Accomplishments: Perform marketing and sales due diligence of seven start-ups with 3 of them getting venture capital

Increased market share through focused positioning of software developer
Company: Cogito — Software Development Company
Accomplishments: Changed focus to become a solution provider for Customer Relationship Management (CRM) software in the non-food retail business; developed marketing communication tools and managed trade shows; multiplied the number of prospects

Increased sales of U.S. subsidiagy of German manufacturer through channel restructuring
Company: SIE Sensorik — Sensor - Supplier for Industry Automation
Accomplishments: Channel analysis and replacement of non-performing distributors; contracting
two strong OEM partners, and starting direct business with selected key accounts. Implemented systematic lead generation system, based on comparative database research; tripled sales in first year

Managed introduction of new product line for German automotive eguipment manufacturer
Company: Peiker - Supplier of mobile communications solutions for the Automotive lndustry
Accomplishments: Product management for dynamic satellite-based car navigation system; contracting European service provider as sales channel; contracting large system supplier of the automotive industry as OEM partner

Managed development and implementation of marketing and sales performance measurement system
Company: DGM - Consulting Division of Deutsche Bank - Internal Project
Accomplishments: Product documentation, presentation and training brochures; remarkable reduction of bad credits of medium-size company customers; improvement of customer performance by early assistance in optimizing marketing and sales activities

Managed migration to new IT system for French subsidiag and German headguarters
Company: DGM consulting project for fashion firm Louis Feraud, Paris
Accomplishments: Functional analysis of two non—compatibIe old systems; defined enhanced functionality, contacted potential vendors for submission of proposals, choose and contracted optimum vendor and monitored migration in France and Germany

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